PersonalMBA
Seth Godin and couple of other marketing and business high-flyers have compiled what they call the PersonalMBA . The concept is simple – you don’t need to take out the time, effort and money the conventional MBA requires. Instead with a well selected list of books and publications you’ll find the knowledge you need. In communication strategy and strategic planning an equivalent would sure have to contain a few classics but also a lot of blogs should be on the selected list.
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